BRAND DEVELOPMENT | TAG LINE | EXHIBIT & DISPLAY | PHOTOGRAPHY | VIDEO | PROMOTION
Branding Challenge:
Rocvent had an outdated logo which was not effective for digital applications such as website, promotional and social media applications.
Solution:
The project involved a fresh take on the existing logo which works equally well on a website, social media and promotional items such as t-shirts. Maintaining the well-established "R" in the design helped to bridge the familiar aspect of the old design with that of the modern take of the new design.